While appearances at the elite level can be deceptive, the burnout rate among elite bloggers is actually quite high. After a time — often as little as weeks of months — many political bloggers (and an even greater proportion of commenters) simply stop trying, retreating into rote partisan hackery or just giving up altogether.
One of the major causes of this phenomenon is becoming apparent at no less than the White House’s own web site intended for submission of public questions about serious matters of policy. There is much for the public to legitimately ask about, with bailouts and rescues draining trillions of dollars from future government budgets at the same time that the President promotes unprecedented expansions in government commitments and the country tries to end one war while intensifying another. But while there is great potential for public discussion, what actually has happened is that pot-heads are hijacking the forum.
The phenomenon is well-known to the ranks of political bloggers. The amount of effort invested into a serious analysis of current events can be substantial, and it is easily lost through the efforts of a relatively few trolls or hacks who take over the comments threads, ignore or grossly misrepresent what was actually written, and basically redirect the discussion into what they want to talk about but are unwilling to invest the time and effort of constructing their own site about.
Thus, internet forums — even those dedicated to serious analysis and discussion — have a very strong tendency to race to the bottom, becoming just another playground for well-worn partisan or ideological scripts and projects. It is very difficult to sustain a forum allowing for sincere exchange of serious ideas when those dedicated to much more base forms of communication can so easily corrupt the forum with misinformation, misrepresentation, and abuse.
Perhaps the White House will have the persistence and resources to retain control under the weight of anonymous trolls, ideological hacks, and obsessives like the pot-heads that are currently assaulting it. But smaller sites often find themselves either unable to survive or unwilling to keep beating their heads against the brick walls of trollish ignorance and dishonesty.
UPDATE: Andrew Sullivan considers the pot issue to be deadly serious. Then again, this is the guy who can’t stop obsessing about every dribble of information Sarah Palin even four months after she lost an election for vice president. So, with all due respect to Mr. Sullivan as a blogger, his record for determining weightiness and importance frankly sucks.
UPDATE: President Obama very appropriately blew off the question and moved on to more important issues while parenthetically agreeing with my point about the unserious nature of the dominant subcultures on the internet.
/